An Audio Identity for The Ripple Impact

Working closely with Laura, we looked at creating a main theme that would be broken down into an intro and outro. They were broken down into different cutdown lengths for appropriate usage. They incorporated the imagary of water droplets, positive outlook and innovation.

 

‘Intro’ Theme

‘Outro’ Theme

From this main sound we were able to create a series of ‘bumpers’ that act as transition sounds throughout the podcast. They had to provide instant recognition and variation to keep the listener engaged in a ‘sound first’ medium.

 

You can here some variations below:

This was a fun project that allowed us to create a unique sound for The Ripple Impact that took inspiration from their ethos and brand.

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